Dear, We run a portfolio of fast-growing direct-to-consumer e-commerce brands and we are scaling hard on paid social creative this year. We are looking for a highly skilled Creative Strategist with experience writing and conceptualizing ad creative for Shopify-based DTC brands to become a core part of our remote team. You must understand the full process and must be highly developed in communication. Therefore, please apply with the word lavender before you introduce yourself. Compensation: $7–$10/hr to start. Your rate will grow as you prove your creative work drives real results. We reward performance.

• *Please Answer The Following Questions If You Are Interested**

- Do you have experience writing or strategizing ad creative for e-commerce brands? - Do you have experience briefing UGC creators (Fiverr, creator marketplaces, etc.)? - Do you have experience reading creative performance metrics (hook rate, CTR, ROAS)? - Do you have experience with Meta Ads Manager or TikTok Ads Manager reporting? - Are you able to work structured, maintaining a creative testing roadmap? - Can you work according to OUR brand voice and positioning? - Are you available for 6-8 hours a day, 5-6 days a week?

• *As a Creative Strategist You Have**

- Experience writing ad creative for DTC e-commerce brands (Must) - Strong direct-response copywriting and scripting skills (Must!) - Experience briefing UGC or video creators (Pre) - Experience reading Meta/TikTok Ads Manager performance data (Pre) - Experience with Shopify-based brands (Pre) - Experience tracking creative tests and results in Google Sheets - Experience with workflows like Trello, Monday.com etc. (Pre) - Experience with communication platforms (Slack) If you do not meet the requirements, do not apply. (thank you)

• *Your Duties Will Be**

- Developing new creative angles and hooks weekly - Writing scripts and storyboards for UGC and produced video ads - Briefing freelance creators and editors with clear creative direction - Reviewing creative performance data with our media buyer to inform new tests - Communicating with team members who participate in the same process - Updating the Google Sheet with all creative tests and following instructions given - WORKFLOW IS PROVIDED THROUGH EVERY STEP OF THE PROCESS - CAREER OPPORTUNITIES IN THE TEAM - VIDEO TRAINING IS PROVIDED AS WELL If you think you are the right person for this job and you are able to contribute to our company, please respond to this post. Best regards, Truenova Canada