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Digital Media Director

Remote · Hong Kong Full-time

This a Full Remote job, the offer is available from: Europe This is a remote position. We are looking for a Digital Media Director for our key client — an internationally recognized company operating in the physical gold and macroeconomic analysis space, with a rapidly growing global digital media ecosystem focused on financial markets, wealth preservation, and macro content. The role is focused on scaling and leading a high-growth digital media operation across platforms including YouTube, Instagram, Substack, TikTok, and WhatsApp. The ideal candidate will combine strong editorial judgment, digital growth expertise, leadership skills, and understanding of financial/macroeconomic topics. The candidate must be comfortable working on Asian time zones. ​ Your Duties:

  • Lead the strategic growth of digital media platforms across YouTube, Instagram, TikTok, Substack, and WhatsApp
  • Scale audience reach, engagement, and platform performance through content and distribution strategies
  • Oversee editorial planning and narrative positioning within macroeconomics and financial markets topics
  • Coordinate content production workflows and media operations
  • Monitor analytics, KPIs, and growth metrics across all channels
  • Lead and coordinate content, production, and research teamsConduct regular KPI and performance reviews
  • Optimize platform-specific growth strategies and audience acquisition
  • Identify and evaluate emerging media trends, platforms, and AI-powered content tools
  • Maintain operational discipline and consistency across all media channels

Requirements

  • Proven experience scaling digital media platforms and online audiences
  • Strong understanding of YouTube, Instagram, TikTok, Substack, and digital content ecosystems
  • Strong editorial instincts and storytelling/narrative positioning skills
  • Understanding of financial markets, macroeconomics, or investment-related content
  • Leadership experience managing or coordinating content/media teams
  • Experience working in fast-paced, entrepreneurial environments
  • Familiarity with AI-enabled media production and automation tools
  • Strong analytical mindset with experience tracking KPIs and performance metrics
  • Excellent English communication skills, both written and verbal
  • Ability to work aligned with Asian time zones
  • Strong organizational, coordination, and project management skills

Salary: CompetitiveThis offer from "Gegidze" has been enriched by Jobgether.com and got a 78% flex score.

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