Roku is the #1 TV streaming platform in the U.S., changing how the world watches TV. The Product Strategy and Operations Associate will serve as the go-to-market DRI for a defined product area within Roku's advertising portfolio, contributing to defining and scaling new ad experiences while ensuring launch readiness and operationalizing product strategy.

Responsibilities

• Contributed to the definition and positioning of new ad experiences and solutions by researching competitive offerings, advertiser needs, and market dynamics; applying go-to-market frameworks that scale across Roku's advertising business
• Collaborate closely with internal and external partners to drive technical integrations that power Roku’s Ad products
• Partner with Product, Ad Sales, Operations, and Legal to unblock revenue opportunities by addressing compliance, go-to-market, pricing and packaging, and operational challenges
• Manage go-to-market readiness and release management for new ad products within your area, including alpha/beta coordination, commercial packaging, US and international launch support, and sales enablement materials that equip Ad Sales teams from day one
• Monitor post-launch performance against exit criteria, manage day-to-day operational needs, and synthesize market feedback into clear summaries that inform product roadmap discussions

Skills

• 1–3 years of experience in strategy and operations, management consulting, product marketing, program management, or equivalent practical experience, ideally within digital advertising
• Demonstrated interest and/or experience in advertising experiences, programmatic advertising, and/or advertising data and performance measurement
• Comfortable operating as a directly responsible individual (DRI) for a defined workstream, balancing autonomy with close collaboration with senior PS&O and product leadership
• Analytical and detail-oriented, with an ability to structure ambiguous problems and support data-informed recommendations
• Strong communication skills with the ability to synthesize complex information into clear, actionable outputs
• Collaborative and proactive working style; comfortable navigating ambiguity and managing multiple workstreams simultaneously
• Comfortable using AI tools to increase productivity in research, developing presentations and briefing documents, and other professional tasks

Benefits

• Health insurance
• Equity awards
• Life insurance
• Disability benefits
• Parental leave
• Wellness benefits
• Paid time off
• Global access to mental health and financial wellness support and resources
• Statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension)
• Employees are supported in taking time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs

Company Overview

Company H1B Sponsorship