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[Remote] Director of Growth Marketing

Remote · Malaysia Full-time

Note: The job is a remote job and is open to candidates in USA. Teachstone is an organization focused on transforming education through improved teacher-student interactions. They are seeking a Director of Growth Marketing to lead their revenue marketing system, manage a high-performing team, and drive marketing strategies to enhance customer engagement and revenue growth.

Responsibilities

  • Design and optimize the interconnected journey that takes someone who has never heard of us, turns them into a high-intent lead, guides them through the sales close, and continuously nurtures them throughout their lifetime as a customer
  • Develop and execute the quarterly growth blueprint, setting clear pipeline and conversion targets that align with overall business goals
  • Partner closely with Product Marketing to translate audience insights into targeted, high-yield marketing strategies
  • Build and oversee a cohesive, omni-channel campaign strategy that cuts through the noise and engages prospects at every stage of the buyer's journey
  • Own the marketing metrics from top-of-funnel to revenue (MQL - SQL - Pipeline - Revenue). Continuously diagnose and fix funnel leakage to improve conversion rates
  • Strategically plan and allocate the marketing budget across diverse demand channels (Paid Media, Email, Webinars, Events) to maximize ROI and efficiency
  • Guide, mentor, elevate, and bring together a team of specialists across Demand Gen, Events, and Lifecycle marketing to achieve cohesive growth goals
  • Maintain a lockstep relationship with the Sales organization, ensuring consistent lead quality, shared pipeline goals, and tight feedback loops that help close deals faster

Skills

  • 7+ years of growth/demand generation marketing experience
  • At least 3+ years in a leadership role managing multi-disciplinary teams
  • Deep expertise in building and optimizing full-funnel marketing engines
  • Strong analytical skills
  • A proven track record of partnering successfully with Sales and Product Marketing teams
  • A builder's mentality
  • Comfortable navigating ambiguity
  • Prioritizing ruthlessly
  • Driving rapid experimentation
  • Edtech or B2B experience preferred

Benefits

  • Fair, Competitive Pay: We ensure equal pay for equal work, using consistent salary bands based on market benchmarks, reviewed annually. Prior salaries, negotiation skills, or fear of conflict don’t influence your pay.
  • Comprehensive benefits: We offer an inclusive benefits package to support your overall well-being. Eligibility depends on your role and employment status.

Company Overview

  • Teachstone® was founded in 2008 to deliver the Classroom Assessment Scoring System® (CLASS®) nationwide and around the globe. It was founded in 2008, and is headquartered in Charlottesville, Virginia, USA, with a workforce of 51-200 employees. Its website is http://teachstone.com.
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