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[Remote] EbizON || Dotdigital Email Marketing Expert

Remote · Ghana Full-time

Note The job is a remote job and is open to candidates in USA. EbizON is an international team specializing in building technology products and helping brands grow with multi-channel demand generation marketing. They are seeking a Senior Email Marketing Specialist to drive revenue through data-led email strategies and manage lifecycle campaigns for B2C & B2B brands.

Responsibilities

  • Build and optimize lifecycle journeys welcome, retention, re-engagement, post-purchase, loyalty
  • Create omnichannel strategies across Email, SMS, Web Push & WhatsApp
  • Own the lifecycle roadmap for assigned brands
  • Build, test, and launch campaigns and automated flows
  • Use dynamic personalization, segmentation, and scoring
  • Maintain campaign calendars and run A/B tests
  • Use Dotdigital’s RFM models, segment builder, and data syncing
  • Work with integrations (Shopify/Magento/BigCommerce/CRM/APIs)
  • Maintain list hygiene and follow deliverability best practices
  • Track performance OR, CTR, CVR, revenue attribution, ROI
  • Improve inbox placement & sender reputation
  • Deliver performance insights and recommendations
  • Work with design, content, and development teams
  • Mentor junior team members
  • Participate in client calls and strategy reviews Skills
  • 5–6 years in email marketing
  • Minimum 2 years dedicated Dotdigital experience
  • Strong automation, segmentation & personalization skills
  • Good understanding of eCommerce or B2B journeys
  • Basic–intermediate HTML email editing
  • Solid grasp of deliverability and performance analytics
  • Experience in Klaviyo, HubSpot, Mailchimp, or Braze
  • Knowledge of SMS, WhatsApp & omnichannel journeys
  • Experience with CDPs or CRM systems
  • Relevant certifications (Dotdigital, HubSpot, etc.)

Benefits

  • Flexible working hours are the new normal.
  • With annual retreats, quarterly town halls and festive celebrations we have a lot of opportunities to get together. Company Overview
  • Ebizon is a MarTech Agency that helps Retailers and Manufacturers become successful online by tapping the global markets. It was founded in 2007, and is headquartered in Noida, Uttar Pradesh, IND, with a workforce of 201-500 employees. Its website is https//ebizondigital.com. Apply To this Job

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