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[Remote] Ecommerce Digital Marketing Strategist

Remote · Colombia Full-time

Note: The job is a remote job and is open to candidates in USA. Stryde is an Ecommerce Search Marketing Agency seeking a part-time Ecommerce Digital Marketing Strategist who will transition to full-time. The strategist will be responsible for analyzing and setting digital marketing strategies for clients, overseeing execution, and maintaining client communication.

Responsibilities

  • Client Communication (video conferencing, email & Loom)
  • Client Strategy
  • Understand client initiatives and goals
  • Analyze clients’ marketing plans and set digital marketing strategies to better connect clients with their audience and grow revenue
  • Pitch fresh and innovative ideas to clients
  • Oversee Marketing Specialists
  • Perform quality control and provide feedback to team on how to improve output
  • Meet regularly with team members to track and discuss progress toward each client’s goals
  • Train team members on channel strategy and how each channel works together to drive growth
  • Ensure specialists are following process and reviewing/updating on a regular basis
  • Build and maintain good relationships with team members
  • Personal education
  • Expand knowledge of digital marketing principles by certifying (and recertifying each year) in the following areas:
  • Google Analytics (GA4)
  • Meta Blueprint
  • Google Ads
  • Pinterest Academy
  • Internal & External Report Creation

Skills

  • Native-level fluency in written and spoken English
  • Results & deadline driven
  • Excellent written & verbal communication
  • Proven track record of delivering year-over-year growth for ecommerce brands
  • Thorough understanding of how all marketing channels work together to drive growth
  • Understanding key ecommerce metrics and how to use them to drive growth (AOV, LTV, Repurchase Rate, CAC Payback Period, etc.)
  • Being personable – able to build relationships with client and team members
  • Strong presentation skills
  • Able to manage the workload independently
  • Minimum of 4 years of digital marketing experience
  • Minimum of 3 years working on ecommerce brands
  • Minimum of 2 years of Google Analytics experience
  • Must be GA4 Certified before beginning engagement
  • High-level understanding of Google Ads, Meta Ads, SEO, Email Marketing, SMS Marketing & Shopify
  • Minimum of 2 years experience working remotely

Company Overview

  • Stryde is a digital marketing agency built specifically for ecommerce brands doing $1.5M–$15M in annual revenue. It was founded in 2013, and is headquartered in Lehi, Utah, USA, with a workforce of 11-50 employees. Its website is http://www.stryde.com.
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