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[Remote] Marketing Specialist, Regional Campaigns

Remote · Kenya Full-time

Note: The job is a remote job and is open to candidates in USA. Everway is a company dedicated to creating technology that promotes neuroinclusivity and values individual differences. The Marketing Specialist, Regional Campaigns role focuses on executing regional marketing campaigns and collaborating with sales and marketing teams to drive demand and pipeline growth.

Responsibilities

  • Execute regional and state-level campaigns across digital, email, webinars, and events
  • Coordinate campaign timelines, assets, and deliverables to ensure smooth execution
  • Manage multiple campaigns simultaneously while maintaining strong attention to detail
  • Partner closely with sales teams to align campaigns with regional priorities and market needs
  • Collaborate with content, design, and digital teams to deliver localized campaign assets
  • Keep stakeholders informed on campaign progress, timelines, and results
  • Support the development of region-specific marketing materials, including emails, landing pages, and ads
  • Customize messaging based on audience, market insights, and sales feedback
  • Track campaign performance metrics including engagement, lead generation, and conversion
  • Provide reporting and insights on campaign effectiveness
  • Identify opportunities to improve campaign performance and pipeline impact

Skills

  • 3+ years of experience in a marketing role, preferably within SaaS or B2B environments
  • Experience supporting regional, field, or ABM-style campaigns
  • Familiarity with Salesforce or similar CRM platforms
  • Strong project management skills with the ability to manage multiple campaigns simultaneously
  • Collaborative approach with experience working cross-functionally with sales and marketing teams
  • Strong communication, organization, and problem-solving skills
  • Ability to analyze campaign performance and make data-driven recommendations

Benefits

  • Competitive salary with bonus opportunities
  • Flexible work schedules
  • Comprehensive health and wellness benefits
  • Flexible time off plans
  • Career growth through development programs
  • Collaborative, innovative culture where your ideas matter

Company Overview

  • Unlocking the full potential of every person. It was founded in 1996, and is headquartered in Antrim, Antrim, GBR, with a workforce of 201-500 employees. Its website is http://www.texthelp.com.
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