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[Remote] Senior Content Marketing Manager

Remote · Pakistan Full-time

Note: The job is a remote job and is open to candidates in USA. KLDiscovery is a leading provider of eDiscovery software and services, and they are seeking a Senior Content Marketing Manager to lead the development of impactful content that enhances brand authority and drives pipeline growth. The role involves creating and executing content strategies, collaborating cross-functionally, and leveraging AI tools to optimize content for various platforms.

Responsibilities

  • Build and own content strategy aligned to the buyer journey
  • Develop quarterly content plans tied to campaigns and go-to-market priorities
  • Partner with Demand Generation and Product Marketing to drive pipeline impact
  • Create and lead the development of range of content, including white papers, case studies, blogs, webinars, and other strategic assets
  • Translate complex eDiscovery topics into clear, engaging content
  • Develop content that positions KLDiscovery as a trusted and differentiated industry voice
  • Leverage generative AI tools to support content creation, research, and ideation
  • Apply prompt engineering techniques to produce on-brand, high-quality outputs
  • Edit and refine AI-generated content to meet standards for tone, accuracy, and clarity
  • Partner with Product Marketing, Sales, and subject matter experts to ensure accuracy and relevance
  • Support and elevate sales enablement with case studies and supporting assets
  • Interview internal experts and translate insights into high-impact content
  • Optimize content for search and discoverability
  • Track performance including traffic, engagement, and conversion
  • Use analytics tools to continuously refine and improve content performance
  • Develop and optimize gated content to support lead generation and nurturing
  • Align content with campaigns to drive MQL and SQL growth
  • Continuously improve content effectiveness based on conversion and pipeline performance

Skills

  • 5 to 8+ years of content marketing experience in B2B, SaaS, or legal technology
  • Proven ability to create high-quality, technical content for professional or enterprise audiences
  • Demonstrated experience using generative AI tools for content creation, editing, and optimization, including prompt engineering and output refinement
  • Strong understanding of content strategy, demand generation, and pipeline growth
  • Experience working with SEO/GEO/AIO best practices and analytical tools
  • Creative problem-solving abilities with a strong attention to detail
  • Ability to collaborate across departments, manage multiple projects and stakeholders in a fast-paced, results-oriented environment
  • Experience in eDiscovery, legal technology, or litigation support
  • Understanding of legal workflows and data management
  • Experience creating content for legal, technical, or enterprise audiences

Company Overview

  • KLDiscovery provides technology-enabled services & software to help law firms, corporations, government agencies. It was founded in 2005, and is headquartered in Mclean, Virginia, USA, with a workforce of 1001-5000 employees. Its website is https://www.kldiscovery.com/.
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