Note: The job is a remote job and is open to candidates in USA. CollabED is a nonprofit organization dedicated to creating social change through pro bono connections. They are seeking a volunteer to develop an organic marketing strategy aimed at increasing traffic from educators to their professional development resources, focusing on low-cost outreach tactics and basic SEO recommendations.

Responsibilities

• Create an organic marketing strategy to increase teacher traffic without paid advertising
• Deliver a prioritized set of low-cost outreach tactics, basic SEO and content recommendations, social and partnership outreach ideas, and a short implementation checklist
• Improve organic exposure to help more educators discover the site’s professional development resources
• Support equitable access to tools that help teachers grow and students thrive
• Meet weekly with the team to implement agreed recommendations

Skills

• Experience in creating organic marketing strategies
• Knowledge of low-cost outreach tactics
• Understanding of basic SEO principles
• Ability to provide content recommendations
• Experience with social media outreach
• Experience in partnership outreach
• Ability to create implementation checklists
• Commitment to meeting weekly with the team

Company Overview