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Senior Manager, Marketing Analytics & Operations

Remote · Colombia Full-time

This is a remote position. Our client is a growth stage technology and data-driven commercial insurance wholesaler backed by a leading private equity firm. They are combining the worlds of insurance and technology to create an insurtech powerhouse, and are undergoing rapid digital transformation. They are building a centralized marketing analytics function and seeking a senior leader to establish the data foundation that supports performance marketing, attribution, reporting, and growth optimization across multiple business lines. This is a highly visible role reporting to the Head of Digital Marketing and will serve as the bridge between marketing, analytics, data engineering, and executive stakeholders. Employment Type: Full-time permanent Location: Remote - MUST be physically located in the US Compensation: $145,000-155,000 base + 15% bonus + full benefits (see below) What You'll Do: ​Design and maintain a centralized marketing analytics ecosystem Consolidate data from multiple business units and marketing channels into a unified reporting environment Establish KPI definitions and governance across the organization Build scalable reporting and dashboard solutions for marketing leadership Improve attribution accuracy across paid and owned channels Oversee tracking architecture, tagging frameworks, conversion measurement, and data quality Partner with technical teams to develop data pipelines and warehouse solutions Create forecasting models, performance targets, and budget scenarios Develop testing frameworks to measure incremental marketing impact Deliver insights that improve acquisition efficiency and marketing ROI Requirements 5+ years of marketing analytics or marketing operations experience Experience owning a cloud-based data warehouse environment Hands-on SQL and Python experience Experience with Snowflake, Looker, dbt, or similar modern analytics platforms Strong understanding of digital marketing attribution and measurement Experience integrating multiple marketing and business data sources Ability to translate technical findings into business recommendations Experience supporting performance marketing teams Multi-brand or multi-business-unit experience Insurance, financial services, marketplace, ecommerce, or other high-performance marketing environments are highly preferred ------------------------ At Talencore, we stand against racism and discriminatory practices. We stand against violence. We proudly support and partner with organizations that lift people up so everyone can succeed and thrive, and honour our candidates' experiences, perspectives and unique identity. We are committed to continuing to make diversity, equity, and inclusion part of everything we do – from how we work with our talented candidates to how we support our clients in building their diverse workforce.

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