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CRM Admin and Marketing Coordinator

Remote · Sweden Full-time

About the position We’re seeking a CRM & Marketing Coordinator with strong HubSpot experience to serve as the primary administrator of our HubSpot CRM. As a newly implemented system, this role will lead CRM setup, optimization, and adoption, ensuring HubSpot supports business development, marketing automation, and relationship management. This is a hands-on role ideal for someone experienced in CRM administration, HubSpot workflows, and marketing operations.

Responsibilities

  • Serve as the primary HubSpot Administrator and CRM system owner
  • Support implementation and manage ongoing CRM configuration and optimization
  • Configure and maintain pipelines, properties, workflows, automation, and user permissions
  • Build HubSpot reports and dashboards to track pipeline and marketing performance
  • Ensure CRM data quality, data hygiene, and system integrity
  • Manage HubSpot integrations with WordPress, email marketing tools, and internal systems
  • Create documentation and train users to drive CRM adoption and best practices
  • Administer and maintain the WordPress website (plugins, updates, performance)
  • Support HubSpot–WordPress integration, including forms and lead capture
  • Troubleshoot issues and apply basic HTML/CSS as needed
  • Support SEO fundamentals and website analytics
  • Execute email marketing campaigns (segmentation, lists, compliance)
  • Maintain contact data consistency across CRM and marketing platforms
  • Track and report on campaign performance and engagement metrics

Requirements

  • 3–5+ years of HubSpot CRM administration experience
  • Experience with marketing automation, workflows, and CRM reporting
  • Proven ability to manage and optimize a CRM system independently
  • Experience with WordPress and marketing technology integrations
  • Strong communicator able to support non-technical users
  • Detail-oriented with a focus on process improvement and data accuracy

Nice-to-haves

  • HubSpot certifications (Admin, Marketing Hub, Sales Hub)
  • Experience with Zapier or automation tools
  • Background in B2B, professional services, or marketing operations
  • Familiarity with Google Analytics, SEO, or project management tools (Monday.com)

Benefits

  • 401k with a 3% employer contribution
  • Discretionary profit sharing of up to 4.5% annually
  • Medical, dental, and vision insurance. We cover 100% of the individual medical premium!
  • 160 hours PTO, plus 12 Paid Holidays, 8 hours of Volunteer Time and Paid Parental Leave
  • Hybrid work options and flexible working hours in the summer
  • Parking and Transit Reimbursement
  • Flexible Spending Accounts
  • On-site gym and locker room
  • Incentive plan for sales leads
  • Generous Employee Referral Program

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